14th December 2019

GLAMORGAN CRICKET ONLINE SHOP NOW LIVE

GLAMORGAN’S FULL RANGE OF REPLICA PLAYING KIT, TRAINING KIT AND LEISUREWEAR FOR THE 2019 SEASON IS NOW AVAILABLE TO PURCHASE VIA MASURI’S NEW ONLINE SHOP.

Masuri’s new shop platform has been developed in association with NXT SPORTS an official retail partner of The Masuri Group as part of the new kit partnership announced earlier this month by Glamorgan.

The fully transactional shop includes more merchandised product than has ever previously been available to supporters and by the nature of being online, now offers those who want to support the club 24/7 access to do so.

“We’re very excited about what this means to our supporters,” said Huw Warren, Commercial Director of Glamorgan, “We’re very aware that we’re a little behind for the 2019 season but the partnership with Masuri is a long term one and we’ve both known that this year was very much about building a long term, sustainable and accessible platform that lasts for years to come – ultimately enhancing the retail experience for supporters of the club”.

It is apparent that the launch of this shop platform is just the beginning of an attempt to address and improve the standard of retail experience for County Club cricket fans when it comes to replica kit and merchandise. Adam Shanley, Chief Marketing Officer of The Masuri Group explained.

“This undoubtedly is step one, we will be making physical improvements to improve customer engagement as well as creating a range of product that cricket fans are not used to seeing or have traditionally had available to them. Huw and the Glamorgan team have always shared our passion to achieve this and it is at the centre of our partnership agreement with them.”

Having gone live on Wednesday, 15th May, the new online shop is available to anyone that wishes to make a purchase including the new Vitality Blast and Royal London One-Day Cup replica playing kit.

As well as the new online shop, replica playing kit and leisurewear will be available through the Sophia Gardens shop from the end of May for supporters and fans visiting the ground.

If you would like to purchase any Glamorgan Cricket replica kit or leisurewear, please visit their online shop today!